Our carbon footprint depends on our behaviours. trace has taken the average Australian footprint and done the maths for you. You can think about your lifestyle and pick an appropriate plan for you. For example if you travel a lot you may want to go for the 2 footprints offset plan. Read more about carbon footprints in our guide here including examples & top tips
A carbon offset (or carbon credit) is generated from an activity that prevents, reduces or removes greenhouse gas emissions from being released into the atmosphere to compensate for emissions occurring elsewhere. For every tonne of CO2 you emit we buy 1 carbon offset certificate for a verified project that we have chosen. You can see the projects we fund on Our Projects page.
Our plans are designed to offset the average carbon emissions per capita in your country, grouped into high (21 tCO2/year), medium (16 tCO2/year) or low (12 tCO2/year). Our benchmarks are based on data from several sources including the UN and World Bank. We prefer to overestimate the average footprint to make sure our members are climate positive:
- HIGH emissions countries: Australia
- MEDIUM emissions countries: USA, Canada
- LOW emissions countries: New Zealand, UK, Other Europe, Asia, South America, Africa
We work with trusted partners, Eden projects and Southpole, to make sure we fund meaningful & impactful projects. We only support projects that are measurable, transparent about their money spend and verified by an external body. You can check out the project we are supporting on our project page.
From your subscription plan 82.5% goes towards funding the carbon positive projects & planting trees. Trace takes a 17.5% fee to cover our overheads and fuel our growth. We have a public tracker to show where we have spent our members funds. You can see this here.
We publish the certificates of the carbon credits we have bought each month so that you can see how many tonnes of CO2 (‘carbon credits’) have avoided. Please see these here
When you subscribe to the Trace club, you are funding carbon reduction projects every month. Trace takes your money and sends it to the partners who are running the projects. You will hear from us once a month with information on the specific project you have funded.
You can cancel your subscription at anytime. Just log into your member portal and click on the top right menu. You should see a button that allows you to cancel your subscription. If you have any issues please contact email@example.com
Your lifestyle impacts your carbon footprint; for example if you take a lot of flights your carbon footprint will be higher than someone of similar lifestyle who doesn't fly regularly. The higher the volume of carbon in your footprint the higher the cost to offset it. The cost is also impacted by which type of project you want to offset with. Some projects are more expensive than others to offset the same amount of carbon.
The average Australian emits approximately 21 tonnes of carbon a year. This is higher than many other nationalities because of a number of factors;
- Average lifestyle
- Energy generation
- Size of country
No we are not a charity. There are hundreds of charities doing excellent work to address climate change.
What makes us different is our ability to invest in our growth and awesome experience for our members. We think this is crucial to achieving our vision - where everyone lives a carbon neutral life. We are fighting a cause that benefits society and we will do this effectively & efficiently by running a lean business. We are always trying to find ways to make our processes as efficient as possible so that we can make as big an impact as possible.