Who we are
We are Cat and Joey - the co founders of Trace. We have had a fun entrepreneurial journey and were so proud to launch Trace in March 2020.
We are expats from the UK living in Sydney. We actually met in Sydney (it is a very small world over here, and even smaller if you are an expat) in 2016 through friends - we would never have guessed on that Thursday evening in The London pub in Paddington that we would be business partners. Life is full of brilliant surprises.
We adore Sydney, the people and the beautiful beaches, we feel so lucky to call it home. We both love the outdoors, and have dipped in and out of sustainability & energy throughout our careers.
In January 2020 we decided to take the plunge and leave our jobs to build a company that makes us feel proud, and a little scared, about the tangible difference it can make on the world.